Feedback Loop: Surveying Expats to Improve Health Benefit Offerings

October 16, 2023

In an increasingly interconnected world, the global workforce is on the move. Expatriates, individuals who live and work outside their home country, often face unique challenges when it comes to healthcare. Employers, insurance providers, and policymakers are keenly aware of the importance of catering to the health needs of this diverse and mobile demographic. One effective strategy that has emerged in recent years is the use of feedback loops, specifically surveys, to better understand expat healthcare needs and subsequently enhance health benefit offerings.

Understanding the Expatriate Experience

Expatriates face a myriad of challenges related to healthcare when living and working abroad. These challenges can include language barriers, unfamiliar healthcare systems, and a lack of access to the same level of care they might receive in their home country. Additionally, cultural differences and varying healthcare costs can further complicate matters.

The Role of Employers and Insurers

Employers and insurers are increasingly recognizing the importance of addressing these challenges. Providing comprehensive healthcare coverage that meets the unique needs of expatriate employees is not only a matter of duty of care but also a strategic advantage. Satisfied and healthy employees are more likely to be productive and committed to their jobs.

Feedback Loop Essentials: Surveys

Surveys are invaluable tools for gathering data and insights directly from expatriate employees. By actively engaging expats through surveys, organizations can gain a deeper understanding of their healthcare experiences and preferences. Here's how this feedback loop operates effectively:

Survey Design and Implementation

Companies need to design surveys that are concise yet comprehensive, ensuring they cover the most critical aspects of healthcare needs. Questions should focus on areas such as the availability of healthcare facilities, language support, ease of accessing medical services, and overall satisfaction with the healthcare system in the host country.

Anonymity and Trust

To encourage honest responses, it's crucial to assure expatriate employees that their feedback will remain confidential. This fosters trust and allows employees to provide candid insights without fear of repercussions.

Data Analysis and Actionable Insights

Once the survey data is collected, thorough analysis is essential. Identifying trends, pain points, and areas for improvement is the next step. These insights can then be used to tailor health benefit offerings to better meet the needs of expatriate employees.

Benefits of Surveying Expats

Surveying expatriates yields several tangible benefits:

Tailored Health Benefit Packages

The data collected through surveys enables organizations to customize healthcare packages that address the specific needs and preferences of their expatriate workforce. This can include provisions for translation services, access to international clinics, or telemedicine options.

Improved Employee Satisfaction

When employees feel that their needs are being heard and met, their overall satisfaction with their employer and health insurance provider increases. This can lead to higher employee retention rates and increased loyalty.

Cost Savings

By addressing healthcare needs more effectively, organizations can potentially reduce costs associated with emergency medical evacuations or unnecessary treatments. A well-tailored healthcare package can be cost-effective in the long run.

Competitive Advantage

In a competitive global job market, offering attractive healthcare benefits can set employers apart and make them more appealing to top talent. This can be particularly advantageous in industries that heavily rely on international talent.

Case Studies in Effective Surveying

Numerous organizations have successfully employed survey-based feedback loops to enhance their expatriate health benefit offerings. While specific strategies may vary, the core principles of survey design, anonymity, and actionable insights remain consistent.

Challenges and Considerations

Surveying expatriates is not without its challenges. Language barriers, cultural differences, and the need to navigate diverse healthcare systems can complicate the survey process. Additionally, ensuring a high response rate can be a logistical challenge, but it's essential for the data's accuracy and representativeness.

Conclusion

In an era where the global workforce is increasingly mobile, it's crucial for organizations to adapt their healthcare offerings to meet the unique needs of expatriates. Utilizing feedback loops, such as surveys, empowers organizations to gain valuable insights directly from expatriate employees, leading to more tailored and effective health benefit packages. As the world continues to evolve, proactive adaptation in the realm of expatriate healthcare will be a hallmark of organizations that prioritize the well-being of their globally dispersed workforce.

Multinational Employers

With insurers like Aetna International and CIGNA Global having 1.5 million hospitals and healthcare professionals in their global network, the task of recommending healthcare to your employees finding the best healthcare provider at the right time is almost impossible.

Partner with Global Healthcare Accredited hospitals for your Expatriates on international assignments.

Benefits for Expatriates and Multi-National Employers to Partner with GHA Accredited Hospitals:

  • Healthcare and International Services expats can trust
  • Highest Level of Patient Experience, Empathy and Satisfaction – (way to say like royalty but not)
  • Specially trained staff and processes to focus on Expatriates and accommodate, different languages, ethnicities, cultures and religions
  • The right care at the right time,
  • Speed of Access, Better processes for faster intake and delivery of healthcare for your employees
  • An Established quality accreditation

Find a Global Healthcare Accredited Healthcare Provider Now by clicking here.